BONJOUR BRANDDDCE餐饮策略在餐饮品牌的“策略咨询”、“整合营销”、“数字运营”这三大业务板块的行业经验超过17年,有丰富的媒介工具更迭的跨时代观察,为众多高端餐厅品牌的“0-1”工程做战略咨询与落地执行。 'The Chopstick Markup” has more than 17 years experience in the three major business segments of 'strategy consulting', 'integrated marketing' and 'digital operation' for restaurant brands, and has a wealth of cross-genre observation on the change of media tools. We have done strategic consulting and implementation for the '0-1' project for many high-end restaurant brands.

DDCE餐饮策略在餐饮品牌的“策略咨询”、“整合营销”、“数字运营”这三大业务板块的行业经验超过17年,有丰富的媒介工具更迭的跨时代观察,为众多高端餐厅品牌的“0-1”工程做战略咨询与落地执行。 'The Chopstick Markup” has more than 17 years experience in the three major business segments of 'strategy consulting', 'integrated marketing' and 'digital operation' for restaurant brands, and has a wealth of cross-genre observation on the change of media tools. We have done strategic consulting and implementation for the '0-1' project for many high-end restaurant brands.

Group 8
我们为企业提供消费品设计研发、内容输出、海外发布三种提升品牌创造力资产的解决方案。
产品gif-32(拖移项目)
DEFINITION
定义

明确品牌的核心价值和定位 .在餐饮媒体中指的是明确餐饮业务、品牌定位或特定食品概念的核心特征。例如,定义一家餐厅的服务风格、菜品特色或目标客户群体。

20230817-140827
DIFFERENTIATE
差异

找出品牌的独特卖点(USP) .涉及在餐饮市场中区分自己的品牌或菜品,以区别于竞争对手。这可能包括独特的烹饪方法、食材来源、餐厅氛围或客户服务体验。
siebe-warmoeskerken-n9hyG4ID-Rg-unsplash
DEFINITION
创意

明确品牌的核心价值和定位 .在餐饮媒体中指的是明确餐饮业务、品牌定位或特定食品概念的核心特征。例如,定义一家餐厅的服务风格、菜品特色或目标客户群体。



Group 8
我们为企业提供消费品设计研发、内容输出、海外发布三种提升品牌创造力资产的解决方案。
产品gif-32(拖移项目)
DEFINITION
定义

优选明确品牌的核心价值和定位 .在餐饮媒体中指的是明确餐饮业务、品牌定位或特定食品概念的核心特征。例如,定义一家餐厅的服务风格、菜品特色或目标客户群体。

20230817-140827
DIFFERENTIATE
差异

找出品牌的独特卖点(USP) .涉及在餐饮市场中区分自己的品牌或菜品,以区别于竞争对手。这可能包括独特的烹饪方法、食材来源、餐厅氛围或客户服务体验。
siebe-warmoeskerken-n9hyG4ID-Rg-unsplash
CREATIVITY
创意

创造一个吸引人的品牌故事,在餐饮媒体中体现为创新的菜品设计、独特的餐饮体验或新颖的营销策略。创意是吸引顾客、提升品牌形象和增强顾客忠诚度的关键。



We offer solutions to bring about differentiation in the Chinese market.
Through consumer product design & development, content output, international release, Bonjour Brand contributes to boosting brand value by amassing brand’s creative assets.
We offer solutions to bring about differentiation in the Chinese market.
Through consumer product design & development, content output, international release, Bonjour Brand contributes to boosting brand value by amassing brand’s creative assets.
Group 9
国内一线消费品牌合作经验,专业团队助力打造超级畅销品,高效实现产品差异化。
画板 3
杨韦丽
上海新闻频道《寻味上海 》/ 爱奇艺美食类纪录片顾问/ 银筷子食评 作者 / 黑珍珠餐厅指南2018-2019评委/ 法国勃艮第葡萄酒文化交流学者
画板 3
四季芭比
自由美食撰稿人。创意生活食尚家,美食kol、電台、电视台美食台節目的長期客約嘉賓。西点技师、中点高级师、中西烹饪师。
画板 3
大明
从事餐饮美食媒体15年。
Group 9
国内一线消费品牌合作经验,专业团队助力打造超级畅销品,高效实现产品差异化。
our artists
our artists.
国内一线消费品牌合作经验,专业团队助力打造超级畅销品,高效实现产品差异化。
杨韦丽
杨韦丽
上海新闻频道《寻味上海 》/ 爱奇艺美食类纪录片顾问/ 银筷子食评 作者 / 黑珍珠餐厅指南2018-2019评委/ 法国勃艮第葡萄酒文化交流学者
四季芭比
四季芭比
自由美食撰稿人。创意生活食尚家,美食kol、電台、电视台美食台節目的長期客約嘉賓。西点技师、中点高级师、中西烹饪师。
大明
大明
从事餐饮美食媒体15年。
By bringing together the world's top designers and creative talents, we establish connections between enterprises and global creative resources, aiming to empower the brand through IP co-branding.
By bringing together the world's top designers and creative talents, we establish connections between enterprises and global creative resources, aiming to empower the brand through IP co-branding.

Group 10
国内一线消费品牌合作经验,专业团队助力打造超级畅销品,高效实现产品差异化。

A professional team with rich experience in collaborating with top brands in China, helping create best-selling products and achieve product differentiation.
A professional team with rich experience in collaborating with top brands in China, helping create best-selling products and achieve product differentiation.

Group 8 (1)
品牌合作
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icon-instagram
Through consumer product design & development, content creation, and international releases, Bonjour Brand contributes to enhancing brand value by gathering the brand's creative assets.
Through consumer product design & development, content creation, and international releases, Bonjour Brand contributes to enhancing brand value by gathering the brand's creative assets.

Mask group (5)
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Mask group (5)
Mask group (5)
Mask group (5)
Mask group (5)